Indoor space with projected architectural plans and a computer-generated model of a modern house on a large screen. Two people are observing the display, and blue spotlights illuminate the area.

Setting a new standard in architectural visualization.

COMING SPRING 2026

Join Our Waitlist

Limited Availability Through Q2 - 2026

We transform your blueprints into immersive design reviews where you can experience your space before construction begins.

Whether you're designing a home or a hospital, our digital mock-ups help eliminate costly mistakes, speed up decision-making, and align your team for success.

A person standing on a large architectural floor plan drawing of a house.

Who We Serve

The TrueScale Difference

  • 1

    Massive Projection Floor

    Our 3,700 SF projection floor is Michigan’s largest canvas for full scale building walkthroughs, supporting expansive footprints and large teams. Clients will spend more time immersed in their designs and less time adjusting their plans.

  • 2

    Seamless Plug-and-Play

    Our plug-and-play focus sets us apart from other visualization studios. Connect your laptop at our state-of-the-art command station and our projection surfaces become your secondary display, mapped in real time with zero latency.

  • Illustration of a hand with an extended index finger tapping on a touchscreen, with concentric circles indicating a tap or touch.

    Built with Simplicity in Mind

    TrueScale’s custom user-interface is simple enough for beginners, yet powerful enough for experienced AEC professionals. Just plug in, select what you want to display, and project instantly – no file conversions, no proprietary software.

  • Icon of a rolled-up blueprint or map with a detailed floor plan design.

    Software Agnostic by Design

    Our system goes beyond basic file types, enabling AEC professionals to use the software they know without conversion or compromise.  Whether you use Revit, Rhino, AutoCAD, Bluebeam, or Sketchup, if you can display it on your screen, we can project it at real-world scale.

Our Team

A smiling man with dark brown hair, wearing a collared shirt and a dark sweater, outdoors.

Our Founder

Steve Strickland is a construction technology veteran with a passion for helping teams bring innovation to the building process. He has served in leadership roles for contractors, owners, and software companies, and has implemented 2D and 3D visualization solutions on projects of all types and sizes. Steve was born and raised in the Detroit suburbs.

→ Connect with Stephen on LinkedIn

KSI Kitchen & Bath logo with white text on a dark blue background

A Trusted Partner of KSI Kitchen & Bath

TrueScale Studio is proud to be partnered with KSI Kitchen & Bath, a leader in cabinetry and in-home design that has served the Michigan homebuilding community for over 50 years. With deep industry roots and an unwavering focus on the builder experience, KSI shares our passion for thoughtful planning and exceptional execution.

Visit Us!

Convenient Metro-Detroit Location:

We’re strategically located at the intersection of I-75 and M-59, easily accessible for project stakeholders throughout Metro Detroit and beyond.

 

1532 N. Opdyke Rd, Suite 450, Auburn Hills, MI 48326

Hours
By appointment only

Contact
info@truescalestudio.com